Responsibility as a Product Designer

• Advocating for the users, but also for the company and organization

• Balancing user needs, business requirements, best practice standards, platform guidelines, current trends and innovations

• Have to toe the line carefully between business requirements and user needs to solve problems for the end-users and ship a high quality, user friendly, beautiful product

• Overseeing the product from past to future. Understanding the business objective, budget, and others management things

• Pave & design thoughtful experiences to ensure customers and users are satisfied when they’re using the product or service online.

Responsibility as a UX Researcher

• Conducting usability labs, heuristic analysis, user interviews

• Understanding the way people learn and work in order to design effective interfaces and better products

• Make the right choice of method or combination of research approaches in accordance with the research question/objective at hand

• Ability to analyse research results, and compile reports

• Assist the entire User Experience (UX) team in understanding what would ensure that the consumer’s experience with the product feels more intuitive, fun, accessible, and quite possibly, magical.

Responsibility as a UX/UI Designer

• Optimize a product (functionality, structure, micro-interactions & visual language) for effective and enjoyable use (digestibility, clarity, accessibility, trust, familiarity, delight, take the user’s side)

• Identify and troubleshoot UX problems by understanding user’s needs and behaviours

• Leverage user research and data to effectively influence product backlog.